Meet the Team

Get to know our talented and experienced team of experts in cricket coaching. Our training combines technical, physical, and mental aspects and we’re here to help you discover your full potential.

Meet Our Talented Team

Our passionate and dedicated team combines diverse expertise in cricket coaching to help athletes train smarter, perform better, and reach their full potential. We’re committed to delivering exceptional coaching that covers all aspects of the game—technical, physical, and mental.

James Breese: Strength and Conditioning Expert at Cricket Matters

James Breese

Founder and Head Cricket Coach

James Breese, founder of Cricket Matters, is an experienced cricket and fitness coach. After starting his career with the Metropolitan Police in Brixton, London, James pursued his passion for fitness, founding Strength Matters, a digital marketing agency, in 2015.

An avid cricketer and coach at Cardiff Cricket Club, he also plays for the Wales Over 40s team and competed in the Over 40s World Cup in South Africa.

He enjoys snowboarding, coffee, movies, and live music. For his sins, he’s a Manchester United and Wrexham fan.

Josh Kennedy Cricket Matters

Josh Kennedy

Director of Physical Training and Rehab

Josh Kennedy, our head of physical training and rehab at Cricket Matters, is a personal trainer, former actor, and stage fight director at the Royal Opera House.

A lover of all things bacon, Josh is also a devoted Everton football club supporter. He is the proud father of Henry and Florence and husband to his wife, Liz.

When not coaching, Josh enjoys spending time with his family, drinking coffee, spending hours cooking ridiculous meals, going to the movies, quoting films and indulging in his passion for the theatre.

Andrew Wallis: Cricket Matters

Andrew Wallis

Director of Business Operations

Andrew Wallis is a visionary leader dedicated to growing and strengthening the Cricket Matters brand. With nearly three decades of experience, Andrew brings a strategic mindset and a deep passion for business development.

Witty, energetic, and professional, Andrew is driven by a commitment to excellence. His focus at Cricket Matters is crafting and executing strategies that grow the business and enhance our connection with clients and the cricket community.

Friends describe him as an action-taker, a lover of great coffee, classic rock, and adventure travel. He’s a fitness enthusiast who believes in the power of strong branding to change the game. And, of course, he’s a diehard Man Utd fan!

Start your journey

Your Cricketing Story is Your Strength. Let Cricket Matters Help You Harness It.

Love cricket? Want to score more runs? Take more wickets? Our team designs comprehensive cricket coaching programs that fit seamlessly into your busy playing schedule. We focus on refining your skills, enhancing your physical and mental game, and ensuring you stay motivated and injury-free both on and off the pitch.

Ready to Get Started?

Book your FREE Discovery Call with a Cricket Matters expert. Our dedicated team is here to help you reach your goals and achieve real results—guaranteed.

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