About Us
At Cricket Matters, we unlock your cricketing potential through holistic coaching. By refining your skills, enhancing your fitness, and building mental resilience, we empower you to perform at your best on and off the pitch.
Our Story
Cricket Matters was born from a profound belief in cricket’s transformative power.
Founded by James Breese, a passionate cricketer and coach, we recognised that cricket is more than just a sport—it’s a universal language that can inspire, unite, and transform lives.
We set out to harness this power to make a lasting, positive impact on individuals and communities worldwide.
Our journey began when we saw firsthand how cricket could bring people together, break down barriers, and foster a sense of belonging.
Whether it was Saturday club cricket, mid-week parks cricket, children playing in the streets of Mumbai, or masters cricketers travelling the world, proving age is not a barrier, the unifying spirit of cricket was undeniable.
We knew then that we wanted to create a company that could amplify this impact globally.
Our Approach
At Cricket Matters, we utilise our holistic Cricket Matters Coaching Method to go beyond traditional coaching. Our approach integrates:
Physical Excellence:
Enhancing athletic abilities and promoting healthy lifestyles.
Mental Resilience:
Building confidence, focus, and the ability to overcome challenges.
Technical Mastery:
Developing skills and techniques to excel in the game.
But we don’t stop there. We believe in nurturing the whole person and encouraging personal growth, character development, and social responsibility.
Our programs are designed to empower individuals to become leaders, mentors, and positive influences in their communities.
Learn more about the principles that guide us on our Mission page.
Start your journey
Join Us on This Journey
At Cricket Matters, we’re more than an organisation—a movement dedicated to transforming lives and uniting communities through cricket.
Discover how our mission shapes our work and how you can be a part of it. Together, we can make a significant difference.
Let’s make cricket not just a sport but a force for good that enriches lives and connects communities worldwide.
Links to Our Mission
Learn more about our guiding principles and vision on our Mission page.
Discover the core values that drive us forward: Humility, Honesty, and Excellence.